Distinguished Lecture Series
Speaker: George Gopen, PhD, JD
Date: Monday, November 6, 1:00 p.m. – 5:00 p.m.
Location: Alumni Hall at EHSEB, 2nd Floor
The Division of Clinical Pharmacology in the Department of Pediatrics and the Vice President’s Clinical and Translational (VPCAT) Research Scholars Program invite you to a unique lecture, Writing Transformed, by George Gopen, PhD, JD.
Internationally acclaimed writing expert Dr. George Gopen, Professor Emeritus of the Practice of Rhetoric at Duke University, is recognized for his pioneering work on the structural secrets of the English Language — and for teaching others how to summon the power of those secrets. Dr. Gopen’s teachings have proved indispensable to a wide range of students — from the undergraduate to the lifelong learner — and to an equally wide range of career professionals — the scientist, the lawyer, and the businessperson. Having cracked the code for how readers experience prose, Dr. Gopen, in turn, shows writers how to gain control over their reader’s interpretive processes so the writer’s ideas will be conveyed with full clarity, accuracy, and far greater power. In his talk, he will outline his groundbreaking writing curriculum known as the Reader Expectation Approach. Attendees will learn the four questions each writer should ask and how to answer these questions through sentence structure. Dr. Gopen will also discuss how to consciously incorporate reader expectations into one’s writing to produce benefits.